Patient portals have been around for years. However, during the COVID-19 pandemic, many eye care providers realize how important this technology is to move patient care forward in an ever-increasing digital healthcare and telehealth and telemedicine environment.
When it comes to your optometry website, there's more to consider than just content. Creating useful content is important, but you have to keep the user in mind. And pay attention to things like user experience (UX) and how easy it is for people to find your website and content.
You’re an optometrist or ophthalmologist, but your patients are—simply put—people. They might be stay-at-home parents, managers, students, CEOs, retirees, or any other profession that has nothing to do with contacts and cataracts. Your patients don’t know what you know, and they don’t speak the eye care professional’s lingo.
Treating hundreds of patients each week is the norm for Dr. Greg Caldwell, who is one of four optometrists at a large eye care group practice in Pennsylvania. As their optometry practice continued to grow, paper charts and records caused daily inefficiencies for him, his staff, and colleagues.
When Dr. Lowell Lebovitz began looking for optometry EHR software for his practice, he chose an eye care EHR and practice management system that would support long-term goals of continued growth, profitability, efficiency, and stability. He needed an EHR system that would improve business efficiencies, so he could spend less time on paperwork and more time with patients.