05 Jun Increase Patient Engagement with MaximEyes.com and Weave
Do you want to attract more customers, engage patients, and increase patient retention so they keep coming back to you for all their eye care needs?
Do all this and more with the Weave patient communication system that integrates with MaximEyes.com’s all-in-one eye care EHR and practice management software.
“Consumers want to interact with businesses in modern, simple, and convenient ways. Integrating patient data from MaximEyes.com with the Weave platform enables our mutual customers to engage more effectively with their customers, run a more efficient and organized office, and provide a superior customer experience. We are grateful for the great partnership we have with MaximEyes by First Insight,” said Branden Neish, Weave’s Chief Product & Technology Officer.
How Patient Communication Software Attracts, Engages, and Retains More Patients
Being known as the best eye care professional in town comes with a price, and many spend hundreds of dollars on marketing and campaigns, forgetting customer reviews’ power.
The more satisfied customers you have, the more business you can receive from them. Your patients will never forget their relationship with you and how good their experience was.
According to Weave’s 2023 Optometry Business Insights Report, patients want options when it comes to how they can communicate with their healthcare providers, and optometry professionals agree; 94% of providers say text message reminders drastically reduce no-show appointments despite phone calls being their preferred method for scheduling appointments.
Weave also reports that their customers can save an average of $200 monthly by eliminating paper invoices, envelopes, and stamps.
6 Ways MaximEyes.com and Weave Keep Patients Engaged
1. Collect patient demographics quickly.
Be prepared for every patient call with important demographics, as information is quickly displayed in the caller ID. When a patient calls your office, Weave Call POP will extract the patient’s name, an upcoming appointment, overdue balances, tasks, and special notes or follow-ups from MaximEyes.com.
2. Send automated recall notifications to patients.
Customers without follow-up appointments or who cancel without rescheduling can easily fly under the radar, ultimately losing customers and revenue. Weave’s Automated Recall feature helps you save time reaching these customers by sending them a text asking them to reschedule.
These customers can easily call to schedule or reply to start a conversation with you anytime. Weave reports that, on average, 21% of patients contacted with Automated Recall end up scheduling an appointment. That’s an average of 14 additional customers a month.
3. Customize appointment notifications.
Give your patients the best experience they could imagine with Weave’s customized appointment notifications. A simple text message or email reminder can ensure patients feel engaged before their appointment.
Weave will access your appointment schedule from MaximEyes.com to know precisely when to notify your patients based on their preferences. This automated feature will allow you and your staff to complete other essential tasks on your list.
4. Book more patients with appointment confirmation writebacks.
Patients can book online appointments using MaximEyes.com scheduler templates and appointment writebacks. When scheduling patients, they will get notified and can confirm or reschedule their appointment. Weave will automatically detect your patient’s response and inform you when an action is needed.
5. Send eyewear order-ready notifications.
With a million things going on in your life, Weave is here to help by quickly sending notifications to your patients when their eyewear order is ready.
Undoubtedly, your patients will anxiously await that notification to pick up their new eyewear. “Almost 9 out of 10 customers want to engage via text,” says Weave. When the order is marked received in MaximEyes.com, you can sit back and let Weave do the rest of the work.
Weave eyewear order-ready notifications (photo provided by Weave)
6. Offer more payment options.
Weave’s 2023 optometry survey reports, “77% of optometry providers say that the ability for patients to pay by text helps prevent overdue invoices.”
With Weave, patients can make payments from anywhere using their mobile card, manual card, online bill pay, or Weave’s Text To Pay feature. You can personalize your invoice by adding your company’s branding and sending a thank you text to your patient for their payment.
Send your patients a friendly text to remind them that their balance and payment options are due. Additionally, offering payment plans like Buy-Now, and Pay-over-time can give patients access to immediate care despite financial concerns.
Promote Your Business with Weave’s Review Management Tool
Finding the right marketing strategies to promote your eye care practice can be overwhelming and stressful when you don’t know where to start.
According to a case study by Weave, their customers have reached more than 200 Google™ reviews since signing up on average. Weave will target your current patients to attract potential customers searching for the right optometrist.
In a survey conducted by Ask Your Target Market, 75 percent stated that people always or about half the time check online reviews before making a purchase. Most people want to know about the experiences others have had at your optometry before scheduling an appointment.
Weave’s simple and effective review management tool targets patients to leave reviews on your Google™ and Facebook pages based on their experience at your practice. Weave will collect and monitor the reviews as soon as your patient completes their appointment, letting you react quickly if you receive a negative review.
Weave has also added an AI-generated Response Assistant, which allows you to respond to reviews faster. Response Assistant will generate suggested responses allowing you to make edits and refine them until you’re satisfied and can immediately post. Eighty-nine percent of consumers are ‘highly’ or ‘fairly’ likely to use a business that responds to all its online reviews.
The more reviews you receive, the stronger your online presence will be, so the next time a customer is looking for an optometrist, Weave will make sure your practice stands out from the rest.
Weave Analytics Track Trends to Maximize Profitability
Weave Call Analytics will provide you with the data you need to start improving your practice while at the same time growing your business.
Do you know when (time of day) you are missing most calls? Or how many calls are coming from current customers or potential customers? Learn when you need more team members at the front desk based on the number of missed calls.
Weave VoIP Phone System Connects Patient Communication Outreach
Instead of relying on traditional phones (landlines), VoIP (Voice over Internet Protocol) phones use the internet to connect your different communication outreaches. With Weave, “calls, texts, emails, and faxes can then be unified across locations, further increasing collaboration, organization, and efficiency.”
When a customer calls your office, Weave Call POP shows you who’s calling, who needs an appointment, and who has a balance on their account. This data is based on the caller ID with details from within MaximEyes.com.
Weave connects all interactions so you can complete more tasks, find opportunities, and meet your customers’ needs. When a call goes to voicemail, a text is immediately sent from your practice asking how you can help.
Weave phone reports (photo provided by Weave)
Automate the Patient Engagement Experience with Powerful Practice Management Software
When properly optimized, eye care practice management and EHR systems drive strategic decisions and quality improvements, enhance patient care, and deliver long-term value-added benefits to your practice. It’s important to continually explore, evolve, and embrace new patient engagement technologies that improve and streamline office efficiency.
Request a demo of MaximEyes.com today. Learn how MaximEyes.com and Weave give you quick access to patient data and help you enhance the patient-doctor relationship, improve your office workflow, and increase revenue.
For Current MaximEyes Customers: The MaximEyes.com/Weave integration listed above is only for MaximEyes.com users and is not valid for MaximEyes PMS (version 11) users. If you are a MaximEyes.com user and want to add Weave to your system, contact Weave today to get started.
Featured image photo credit: istockphoto.com/damircudic