| |
| About Us > Our History |
 |
| |
First Insight has always had a close relationship with the eye care professional. Founded in 1994 by current president and CEO, Nitin Rai, the company's origins stem from Nitin's own experience as a patient. In 1991, Nitin was diagnosed with an eye condition known as lattice degeneration. It was during one of his checkups with his optometrist that he noticed the doctor's computerized patient tracking system. Instead of sifting through a manila file folder full of paper charts, letters and referrals, Nitin’s doctor was able to refer to previous exam histories, digital retinal images and past prescriptions — all with a simple mouse click.
In response to the market's need for a better product, Nitin developed maximEyes software and backed it up with a commitment to provide reliable, first-rate customer support and service. MaximEyes was the first practice management system for eye care professionals on the Microsoft® Windows® platform and the first to incorporate E&M coding intelligence for proper coding in electronic medical records.
First Insight is well known for its commitment to revolutionize and lead the eye care industry by keeping up with the latest trends and business needs (read First Facts). In 2000, First Insight was the first practice management company to provide a single point of access for ordering spectacle lenses and frames via the Web. ParadEyes.com by First Insight integrates with maximEyes and hundreds of optical suppliers throughout the United States—eliminating the need for manual re-entry of orders and further reducing the potential for ordering and input errors.
In line with our philosophy of increasing revenues for our customers and promoting your practice, First Insight offers optometry.net — a powerful tool that helps optometrists create a user-friendly, easy to manage website. Our website builder tools make it easy to connect your practice online for far less than you’d pay a conventional service. And best of all, you don’t need to install any special software or learn html programming.
Since its introduction in 1994, First Insight successfully supports more than 2,200 eye care practices in North America. The company is based in Hillsboro, Oregon and is widely recognized in the eye care industry as the most complete and versatile practice management and electronic medical records software company.
Nitin's first fateful encounter with the eye care world embedded an underlying pledge in First Insight's way of doing business — a pledge to understand the market from the outside in. Our roots may be in technology, but our focus is on the eye care professional. |
|
|
|
|
| |
| Product Links |
|
|
| |
|
| |
|
|
| |
| |
| |
|
